About LaverneH

A Life in Words. A Career in Communication.

I hold words in high esteem, and I’m seduced by their power to motivate action and behavior change. 

 

A seasoned communications expert and senior copywriter with 20 years of experience turning ideas into content that gets results for B2C, B2B and B2E audiences, I deliver first-rate, strategic copy that drives brand messaging and inspires action, bringing editorial precision and strategic thinking to every project. I’ve written for a range of industries and platforms — supporting employers, clients and my own ventures. 

 

My work reflects a commitment to creativity, excellence and exceptional writing that grips and motivates. Language is my purpose and words are my calling.

 

Some of the Hats I've Worn

  • Business Owner and Operator
  • Editorial Manager
  • Employee Communications Copywriter
  • Internal Communications Manager
  • Marketing Content Strategist
  • Proposal Writer
  • Senior Copy Editor
  • Senior Copywriter
  • SEO Website Copywriter
  • Technical B2B Marketing Writer
  • Web Content Specialist
  • Writing Coach and Trainer

 

Serious About Words. Serious About Results.

I’ve done this before. From 2012 to 2015, I ran iwritesites.com, helping small businesses with website audits, content strategy, email marketing, UI development and comprehensive copywriting and editing support. Today, I bring that expertise to business owners who prioritize exceptional writing.

 

Good writing doesn't just happen. It's crafted. 

 

 

Whether you purchase Communications Wisdom for Your Business or engage me for copywriting services — or both — any click at LaverneH.com is a click for the win.